Digital Media Buyer
TalentScout is recruiting strategic, omni-channel Media Planner candidates for a highly recognized agency whose media buying track record is well known. Responsibilities for the role would include the study of research and analytics associated with multiple clients in the development of all integrated omni-channel digital media strategies for those clients served by the firm.
The official title and salary for position would be commensurate with one’s qualifications and experience. You will report to the firm’s VP of Media Services and collaborate with internal traditional and digital buying teams and others as required.
Responsibilities
Professional Requirements
TalentScout is recruiting strategic, omni-channel Media Planner candidates for a highly recognized agency whose media buying track record is well known. Responsibilities for the role would include the study of research and analytics associated with multiple clients in the development of all integrated omni-channel digital media strategies for those clients served by the firm.
The official title and salary for position would be commensurate with one’s qualifications and experience. You will report to the firm’s VP of Media Services and collaborate with internal traditional and digital buying teams and others as required.
Responsibilities
- Anticipate client needs and provide strategic media insights on how their objectives can be achieved in the evolving digital and OTT media landscape
- Support and nurture client relationships
- Research, develop and present sophisticated omni-channel media plans including the following Digital channels: Programmatic, SEM, Social and Display
- Evaluate media packages and provide POVs
- Along with the team, you will communicate details of all campaigns and present media plans to clients, writing client reports and monitoring the effectiveness of campaigns
- Assist in forecasting and managing client budgets
Professional Requirements
- At least 4 years of experience in strategic, omni-channel media planning and/or buying for multiple clients
- Ability to evaluate performance and quickly pivot to optimize media schedules to drive improvements in desired results
- Outstanding analytic research, communication and presentation skills
- Financial abilities to manage budgets
- Effective prioritization skills and excellent organizational skills
- Working proficiency in SBMS/Strata View is a bonus